a community of practitioners

Marketing your CE classes

What electronic avenues do you utilize to market your on-site and on-line CE classes (in addition to your own web site)? Where do you feel that you can get the best results in terms of on-line marketing?
Are there any on-line CE calendars that you find to be useful tools for marketing your classes? Have you tracked your referrals to see how beneficial it is for you to post to those calendars?
Do you use any marketing tools available through ABMP for marketing your CE classes? If so, have you tracked your return on investment?

Please feel free to contact me directly with your responses.

Warmly, Ariana Vincent, Ariana Institute
www.arianainstitute.com/contact.htm

Replies to This Discussion

Permalink Reply by Ann Catlin on December 29, 2009 at 5:58pm

Ariana,
This is an important question since there is so much more emphasis to use on-line methods. I've posted courses on some on-line CE calendars. I think it is always good to do that but I honestly don't see many registrations as a direct result. I think every effort to let folks know what you offer has a cumulative effect. I have slowly built a data base and have found value in connecting with that group regularly. I've also found that connecting with regional and state organizations as a good move to connect with individual therapists.
Hope this helps a little.
Ann

Permalink Reply by Ariana Vincent, LMT, MTI, BCTMB on December 29, 2009 at 9:09pm

Thanks so much, Ann, for your post. I found it very informative and helpful. Warmly, Ariana

Ann Catlin said:

Ariana,
This is an important question since there is so much more emphasis to use on-line methods. I've posted courses on some on-line CE calendars. I think it is always good to do that but I honestly don't see many registrations as a direct result. I think every effort to let folks know what you offer has a cumulative effect. I have slowly built a data base and have found value in connecting with that group regularly. I've also found that connecting with regional and state organizations as a good move to connect with individual therapists.
Hope this helps a little.
Ann