You can set whatever rate you want. Reimbursement rates are capped off, so in many ways it is irrelevant from an insurance billing purpose because you can tell your patients that you will be billing X.

If you are getting referals from MDs or Chiropractors for Auto Accident injuries , it's different then billing some ones health insurance that covers a certain amount for massage.  I know chiropractic clinics that are billing insurance companies $200.00 and $300.00 an hour for massage therapy for auto accident injuries.  They pay the therapist $50.00 to $90.00 an hour.  In the early 80s I worked in a chiropractic office and personally billed $127.00 an hour for massage.  I will attach some files that you can follow up on.  I personally don't think anyone is worth $300.00 an hour.  But that is being billed to insurance companies accross this nation on a daily basis.  The insurance compainies themselves write the codes. They get more then their money back with high insurance rates.  Heath insurance is one thing.  But auto accidents, is another.

The attachments below follow up on what I just said.