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Have any of you much experience in elder care massage? I have been reading that baby boomers will be a large part of our clientele in the years to come and am curious as to whether the impact has appeared in your business?

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Us baby boomers are the fast aging part of the population. Our sheer numbers mean anything involved in eldercare will be growing. But we are not going quietly. We need all kinds of services to remain active into late years.
Very true Daniel. But, what percentage would you say does your current clientele base amount to?

Daniel Cohen said:
Us baby boomers are the fast aging part of the population. Our sheer numbers mean anything involved in eldercare will be growing. But we are not going quietly. We need all kinds of services to remain active into late years.

My clientele are younger than me. Most are between 35 and 58. They are coming to find nonsurgical, nonmedicinal ways to maintain their well-being into old age. They come weekly, biweekly, monthly to heal whatever is chronic or comes up as acute. Some have been seeing me for over 8 years. Chair massage at companies is the same. The aging employment base at most companies wont go without their weekly massage.

 

The age group older than me is hesitant to get massage but as us baby boomers age we will be more and more massage dependent. Making this a helpful and valued career.

Wow, that's great. I suppose there is something to be said for an employment base standing up for their needs and getting them. As we so well know, management could care less unless the group was younger and threatened to walk out en masse.

 

You mentioned chair massage. Do you find yourself doing more of it than table massage? I don't mean to refer to just the clientele at this particular company, but for most of the people you help in general?


Daniel Cohen said:

My clientele are younger than me. Most are between 35 and 58. They are coming to find nonsurgical, nonmedicinal ways to maintain their well-being into old age. They come weekly, biweekly, monthly to heal whatever is chronic or comes up as acute. Some have been seeing me for over 8 years. Chair massage at companies is the same. The aging employment base at most companies wont go without their weekly massage.

 

The age group older than me is hesitant to get massage but as us baby boomers age we will be more and more massage dependent. Making this a helpful and valued career.

Actually management has been the force behind bringing in massage where we do it. Each place was struggling with high numbers of soft tissue W/C claims which drives up the cost of insurance. Within three months at each facility we reduced new claims by over 90%. At one facility 3 workers were scheduled for surgery when the program started. The surgeries were canceled.

At companies it is chair massage but at my clinic 95% is table or mat but any day it can suddenly be a string of people for chair massage. That happens because the chair is visible in the window.

Wil J White said:

Wow, that's great. I suppose there is something to be said for an employment base standing up for their needs and getting them. As we so well know, management could care less unless the group was younger and threatened to walk out en masse.

 

You mentioned chair massage. Do you find yourself doing more of it than table massage? I don't mean to refer to just the clientele at this particular company, but for most of the people you help in general?


Daniel Cohen said:

My clientele are younger than me. Most are between 35 and 58. They are coming to find nonsurgical, nonmedicinal ways to maintain their well-being into old age. They come weekly, biweekly, monthly to heal whatever is chronic or comes up as acute. Some have been seeing me for over 8 years. Chair massage at companies is the same. The aging employment base at most companies wont go without their weekly massage.

 

The age group older than me is hesitant to get massage but as us baby boomers age we will be more and more massage dependent. Making this a helpful and valued career.

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