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What books do you use for resources for information on marketing your CE classes and your practice?
What books do you use for resources for information on marketing your CE classes and your practice? Here's a list of my current favorites...
Ariana's Favorite Marketing Books
Create the Business Breakthrough You Want by Brian Tracy
Free: The Future of a Radical Price by Chris Anderson
Get Clients Now by C.J. Hayden
Good to Great, Why Some Companies Make the Leap by Jim Collins
Guerrilla Marketing by Jay Conrad Levinson
Hoover’s Vision–Original Thinking for Business Success by Gary Hoover
One Year to a Successful Massage Therapy Practice by Laura Allen
Pour Your Heart Into It by Howard Schultz, CEO Starbucks
The Energy of Money by Maria Nemeth
The Essentials of Risk Management by Michel Crouhy
The Goal: A Process of Ongoing Improvement by Eliyahu M. Goldratt
The Making of Modern Advertising by Kenneth Roman
The Science of Getting Rich by Wallace Wattles (Capstone Classic)
The Snowball by Alice Schroeder
The Trusted Advisor by David H. Maister
Think and Grow Rich by Napoleon Hill (Capstone Classic)
Your Business or Your Life by David Shepherd
Ariana Vincent, Ariana Institute, http://www.arianainstitute.com
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