Mark Volkmann's Blog – October 2010 Archive (4)

My 3 year old told me about his magic hat today. Driving him back from

preschool he told me he was playing magician with the other kids and

made twigs appear from his magic hat. Poof!

Got me to thinking about my experience with a lot of struggling therapists who felt like they

had put a ton of energy into developing their skills as MT's, but were

having a hard time getting new clients to come in the door. They were

expecting the same kind of magic. "I will become… Continue

The typical college grad, after 4 years of school and often tens of thousands in student loan debt can expect to make $30,000 a year or less (if they can get a job at all now). An experienced 5+ year professional in demand can make $60,000 a year. Of course this varies from industry to industry, from city to city, but my point is this: Massage Therapists typically think in terms of hours, most other professions think in terms of a year when it comes to income. And when you start your career…

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I had to experience it first hand. MT's are feeling pretty passionate about how it's affected the industry and I wanted to experience it for myself before creating my own opinion.

So here's what I experienced:

1) I booked a Sports Massage. What I got was a weak Swedish massage that neglected to address my low back, glutes, shoulders, occiput and head entirely. The strokes and technique used indicated a complete lack of understanding of muscle anatomy and/physiology. ( 1…

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20 years of experience starting, growing and managing massage businesses from 1 to 100 people has provided me with unique insights into what it takes to grow and maintain a vibrant massage practice today.

http://www.massagebook.com

Things are changing quickly, and professional massage therapists to adapt and grow if they are to realize their goals of bringing positive change to the world one compassionate person at a time.…

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