Marketing and Practice Building

Comment

Comment by Jacob Kelly on July 27, 2009 at 10:48am

Hi Joel,

It's nice to share community with you.

-This is to the group-
So, I have found quite a bit of success in client acquisition doing chair massage and presenting classes and workshops at events and venues around my Colorado Springs,CO community. The direct approach and simple tools (a pen and notebook) seem to work best for me.
I have found it invaluable to be proactive about getting clients contact info. It has increased my return at least 3 fold from just passively giving people my cards/ brochures.

Next, I am looking to increase the efficacy and efficiency of my website and web presence as a client builder, not just a client retainer.
I think I would be doing really well to have 10 more regular clients that I see at least once a month. I suppose that is my goal.

I look forward to any valuable advice and tips that others have to share with me and am happy to share what experience and idea that I have with all of you.

Peace, and Live Well,
Jacob

Comment by Joel Kouyoumjian on July 27, 2009 at 8:21am

Greetings, all ~

I'm new to the Manchester, NH area and a LMT as well as a retiring merchant mariner (MT is my second lifelong occupation). Just wanted to connect with others who've found success in marketing their work who I can share experiences with.

Comment by Felicia Brown on July 25, 2009 at 7:56am

Hello group -

Like Ariana, I want to welcome all of you to connect with me on this and other sites. On all of them, as well as this site, I try to provide resources and information for developing and growing a successful massage, spa or wellness business. Here are a few links:

http://www.massageprofessionals.com/profile/FeliciaBrown
http://www.linkedin.com/in/feliciaebrown
http://twitter.com/FeliciaBrown
http://www.facebook.com/people/Felicia-Brown/1158084519
http://feliciaebrown.myplaxo.com
http://blog.spalutions.com

One thing I have just begun trying for the massage theray side of my business is posting info about available appointment times. This week (on day one of doing this) I got an extra appointment from 5 seconds worth of typing. I have also used the "groups" page in FB for my former spa which I used to post info about events and discounts. It worked ok but I think I will probably just use the status updates for my practice as I get right on the home page and status update page of all the people who are linked to me.

I'd love to hear what others are doing with social media and other inventive marketing tools and look forward to the discussion!'

Felicia

Comment by Jacob Kelly on July 23, 2009 at 10:17pm

Hello all,

I am in Colorado Springs CO and have been growing my practice since '03. Recently I am attempting to get more exposure on the web. Has anyone had facebook fan page success? Other ideas?

Thanks and Peace,
Jacob

Comment by Ariana Vincent, LMT, MTI, BCTMB on July 22, 2009 at 11:27am

Hi Drake -

Thanks so much for joining the group.

You may benefit from looking at the International Spa Association web site. http://www.experienceispa.com/

If you are interested, you can obtain free mentoring from MicroMentor.
http://www.micromentor.org

Wishing you the very best.

Warmly, Ariana Vincent
Ariana Institute
www.arianainstitute.com

Comment by Drake Anderson on July 22, 2009 at 11:05am

Hello to all. My wife and I own a spa in Virginia and we are always looking for new ways to market ourselves. We look forward to hearing your ideas that can help and to share some of ours.

Comment by Ariana Vincent, LMT, MTI, BCTMB on July 17, 2009 at 10:31am

Hi Michael - Welcome to the Marketing and Practice Building Group. Warmly, Ariana Vincent, Ariana Institute, www.arianainstitute.com

Michael Wolfes wrote: Hello one and all from So. CA desert,
I've been laying hands on people for 23 years on a strictly Outcall basis and am interested in sharing ideas on marketing and practice building since I've had to rebuild my practice 3 times over the years in 3 different regions of the country. I'm looking forward to the discussions.

Comment by Monica Leigh Six on July 17, 2009 at 9:57am

Hi from the midwest! I love being a therapist, and working for myself! It's been quite the journey, and I'm still holding tightly to my goals. I love learning new ways to promote my business, looking forward to meeting you all:)

Comment by Michael Wolfes, CLMT, CRP on July 16, 2009 at 1:44pm

Hello one and all from So. CA desert,
I've been laying hands on people for 23 years on a strictly Outcall basis and am interested in sharing ideas on marketing and practice building since I've had to rebuild my practice 3 times over the years in 3 different regions of the country. I'm looking forward to the discussions.

Comment by Kris Stecker on July 16, 2009 at 1:02pm

Evolve and thrive; that is the lesson of evolution. This applies to species over many years, decades or centuries. In business it happens in weeks or months. The rate of change and the ability to survive or thrive is accelerated. Of course, the corollary is, evolve or perish, which is not as much fun to think about.

Since the world of business is being driven by the technology revolution, staying on the leading edge of technology is critical to growing your business or career.

I'm very excited about the new CEU I'm teaching at Spa Tech that's called Digital Business Mastery.

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