Shelly Slocum's Blog (6)

Okay, as massage therapists we are in an incredible postion because we are in the wellness industry. I have just finished listening to an excerpt from the book, "The Next Trillion" by Paul Zane Pilzner. Pilzner explains why the wellness industry will exceed $1 trillion by the year 2010. Basically the premise is that clients that start to look and feel better will start to consume more products and services that help them to feel even better.



The wellness industry is going to expand… Continue

For years I have worked with my massage mentor, Stephen Yates, here in Lexington, KY. We exchange information on the lastest massage modalities, nutrition, astrology and he is everything that I could ask for in a leader. It just happens to be that we were born on the same day but one generation apart. Recently he has given me a book called the Biology of Belief, by Bruce Lipton, Ph.D. Lipton is a renown cell biologist and he describes his research and the implications of a new science called… Continue

For all of the massage therapists out there, who work at a large spa or work with skin care products for your clients congradulations because the skin care field is improving all of the time. First introduced in 2005 (but not sold to the general public), the Dermagenetics Skin Care System is the first comprehensive system of personalized (mass customized) skin care product manufacturing based on genetic testing that measures single nucleotide polymorphisms (pronounced “snips”) in… Continue

As many of us wellness seekers have known, vitamin D deficiency is rampant in America. Vitamin D is the principle regulator of calcium homeostasis in the body. It is essential for skeletal development and bone mineralization. Osteoporosis is responsible for 1.5 million fractures each year, most notably fractures of the vertebrae, forearms, wrists and hips (these are often crippling and sometimes fatal). According to the National Osteoporosis Foundation, one in three women and at least one in… Continue

Sleeplessness and its associated challenges represent one of the most common complaints seen by physicians. According to the U.S. Department of Health and Human Services, inadequate sleep affects approximately 60 million Americans each year. Typically, sleeplessness worsens with age, and is more prevalent among women. Research shows that musculoskeletal pain and dehydration may prevent sleep. Studies also show mental component, with depression and stress being the predominant triggers to… Continue

My name is Shelly Slocum and I am an AMBP member and licensed massage therapist in KY. I am writing because I know that a lot of massage therapists are health oriented and would like to integrate their current practices to include herbs, supplements, and nutritional coaching for their clients. For massage therapists, we are accustomed to spending $250- $1000 for continuing education. So my solution, as you read my story, was to expand my practice to include wellness services.



After… Continue