massage and bodywork professionals
a community of practitioners
One quick way to add to your client database is go around to the businesses surrounding you and introduce yourself and offer a special rate to everyone that works there, or perhaps free aromatherapy with their sessions.
External marketing strategies to introduce your business to your community.
· give talks – often you can do a “workshop” at a health food store or other businesses
· write press releases
· write articles for publications
· be involved in the community through charity work
· claim your niche and contact those that would benefit most from your services
· participate at expos, many companies are even
holding expos for their employees – find out who is doing this and offer your
services
· set up strategic alliances with other businesses such as chiropractors and other types of complementary businesses.
· Present yourself as the expert to press, radio
and television so they have a contact in the community to chat with when they
need an expert in the field
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