a community of practitioners

How To Attract Clients With A St. Patrick's Day Massage Special

Good morning!

Now that Valentine's Day is over, you may be scratching your head
thinking of how to market your massage practice.  March is generally
looked at as a blah month.  No major holidays, nothing really that 
special going on in March (unless Easter comes early) - except for
St. Patrick's Day.  

You can use this to your advantage!  I'm going to show you how to
connect St. Patrick's Day with your massage practice in a way that
NOT ONE of your competitors is doing.  

Just in case you're wondering, I'm NOT going to be suggesting tips
like offing a 50% off St. Patty's Day massage.  This idea is 
different.  

To learn how you can take this same idea and use it in your 
practice, check out my new blog post here:

St. Patrick's Day Massage Promotion

Have a great weekend everyone!

Kris

Replies to This Discussion

Permalink Reply by Tom West on February 19, 2010 at 10:11am

Excellent Idea. I use a Facebook page for educating the general fan base about Massage, That was my exact post today about Massage aiding in releasing of toxins and waste products. I like the angle!

Permalink Reply by Angie Anderson on February 19, 2010 at 3:01pm

What a great idea! The town that I live in is BIG on Saint Patrick's Day. I just sent a press release to my newspaper editor sister to look over she also thinks it's great. I am actually planning on adding a bit to the price of massage for this promotion hopefully it works.

Permalink Reply by Las Vegas Massage In Summerlin on February 24, 2010 at 11:26am

~

*bump*

St. Patrick's Day is drawing closer....

Just a reminder on how to put together a great massage package for this unique 'holiday'.

Kris
http://www.massage-marketing-solutions.com/st-patricks-day-massage-...

Permalink Reply by Misty Van Staaveren on February 24, 2010 at 9:54pm

Love it!

Permalink Reply by Diana Moore on February 25, 2010 at 3:19pm

Our customers (MTs) have found that people really do respond to words that speak to their concerns, rather than a term like "lymphatic drainage" or a phrase like "flushes toxins from the bloodstream." That said, a "hangover remedy" massage may be a good idea for some clientele, but it probably won't be for everyone. Practitioners need to examine what angle might be good for their particular clients. What else could you do for a St. Patrick's Day Special? In some states, for instance here in Washington, we rarely have frosts after St.Patrick's Day. The weather gets pretty mild, and people really get out in March and work like crazy in their yards. Gardens are green, right? You could take Kris's idea for a limited time special, and use it for a Gardener's Relief Day. Whatever you do, focusing on the needs of your best clients should get the most interest.